A Merry Marketing Tip: How Holiday Card Printing Can Help Build a Better Business
November 1, 2018
The holidays are around the corner, and they’ll be here before you know it. You may have plenty of time to shop, but tis the season to send out your greetings now. Holiday card printing is the perfect way to let your customers know that you appreciate them. And in doing so, you also promote your business. Don’t wait until it’s too late!
Why Holiday Card Printing Matters
Why make holiday card printing a yearly tradition? Not only is it a nice way to give your best wishes to customers and business contacts, but sending cards benefits your business by making a positive impression and keeping your company’s name fresh in customers’ minds. At the same time, it allows you to build better relationships and perhaps drum up some new customers. It’s also a great opportunity to announce business updates as well as new products or services.
Digital or Print?
A modern and eco-friendly way to send greetings, digital cards usually cost less than printed pieces, saving money on printing costs and postage. Sent by email, greetings arrive instantly instead of getting caught up in snail mail. That said, mailing out tangible printed greeting cards is more effective than sending email cards. A printed card is a more personal touch that leaves a lasting impression. Because it can be hung up or placed on a mantel, it lasts longer than electronic versions. Email cards often end up in the spam folder or lost in a long list of other messages.
However, if you are on tight budget, digital cards are the way to go. Hiring a designer or someone to digitally send them ups the price, though. The bottom line is that sending a digital card is better than not sending a card at all, so go the email route if you are too tight on time or money.
We Can Help
Take the opportunity to thank your new and existing customers. It may even mean a boost in sales for the coming year! Let the experts at Disc Hounds help you with holiday card printing. Call today at 610-696-8668 and we’ll provide you with professional, high-quality printed materials.
10% off your next print order of $100 or more
Hurry! Offer Expires March 31, 2019